{WHY VICTOR LIDCHI}

Lidchi is South Africa's longest-established most trusted name in

world-class authentic hand-crafted Persian and Oriental carpets, rugs & Kilims.

With over 79 years of the Lidchi family tradition & experience, the Victor Lidchi works on the senior purpose of:

“Always strive to deliver more than the customer expects!”

(Victor Lidchi, Founder.)

That’s why we have stood the test of time. 

You can expect more:

1. Renowned Victor Lidchi personalized expert service to make your choice a hassle-free and enjoyable experience.

2. Find the ideal piece for your taste & interior—contemporary, traditional or eclectic—to not only beautify your space but your whole lifestyle.

3. The Victor Lidchi Free at home/office “Appro” benefit of trial without obligation. We’ll even deliver & collect within 50 k of our showrooms.(T’s & C’s apply)

4. The respected Victor Lidchi Certificate of Guarantee of Authenticity & Value.

5. Our 3 months Full-Credit-exchange Guarantee. (Ts & Cs apply

6. Affordable Prices ranging mainly from under R3,000 to R10,000 to R25,000 and up, depending on size and quality (And R50-100,000 or more for rare masterpieces!)

Come see the Victor Lidchi Collections, both “Classics” & Moderns. An enormous variety of beautiful seductive colours, designs and styles, in all shapes and sizes. From dozens of world-famous regions of Persia & the Orient.

Additional Benefits and Services:

Best Value Assurance, quality for quality. Grade for grade, name for name.

• We welcome trade-ins, regardless of condition, at generous prices.  Get rid of that rug or carpet you no longer enjoy, or inherited, or that is now wearing thin—or whatever.

• Expert Persian and Oriental carpet and rug cleaning & repair service at competitive rates (save up to 25%)

• Free Care & Cleaning tips

• Expert valuation and appraisal service at modest fees

"Fine genuine Persian and Oriental carpets are loved & prized worldwide as the ultimate in decoration for the floor. From Cape to Cairo; New York to Hong Kong; London to Tokyo. 

And the better & best examples, like any superior work of art, have the potential to at least hold their value-- even grow over time as a hard asset."

(Victor Lidchi, South Africa’s best known Oriental carpet specialist, connoisseur and speaker.) 



P.S. Because Victor Lidchi genuine Persians and Orients are made of natural fibres, they are not only environmentally friendly but also durable. They can even mellow & improve, like vintage wines, with use and with the correct care.



Contact us NOW for a FREE consultation and we'll get back to you within minutes with a solution to ALL of your Persian and Oriental carpet requirements AND claim your 20% discount voucher for your first purchase TODAY!